Review: Nivea Men fairness creme

So let me put this upfront, ” I am a strong opposer of fairness creams.” I neither use them nor I like the ideology behind them (racism you know!).

This review only serves one purpose that is to find other qualities in a fairness cream if you have bought it or are planning to buy it. And also if you are going to purchase it, what factors to consider in mind! I hope I was able to make myself clear.

So today we are going to talk about Nivea Men fairness creme. I accidentally stumbled upon it when a friend of mine bought it for her brother.First I was a little surprised to know about a guy who wears a face cream and that too for fairness but gulping the whole incident down was a little difficult even if  he was skin conscious or a believer of the “Men grooming” fad.I mean a fairness cream! C’mon!

But later on upon my confrontation, I got to know that he bought it in a hope to reduce dark spots instead of a fair skin.Ok! So People don’t only buy it for fairer skin, there could be other reasons too.

So below is what I collected from him.

Buy Nivea Men fairness creme here on

About the brand:

Nivea is a German personal care brand that specializes in skin and body care. It is owned by the Hamburg-based company Beiersdorf Global AG. The company was founded on March 28, 1882, by pharmacist Paul Carl Beiersdorf. Nivea comes from the Latin word niveus/nivea/niveum, meaning “snow-white”. The company has seen victories,mergers,take overs,threats,destruction,fines since its inception.

Product Description:

This cream comes in the standard packaging of Nivea that is a blue tin with a white logo.

SONY DSCIt comes in a 75 mL packing which states it as a fairness cream for face, body and hands with UV protection.You have to unscrew the cap to open it.Once you open the cap there is an aluminium sheet covering the cream.

SONY DSCOnce you remove it, you get a white colored thick cream which has a good masculine smell. The texture is thick and creamy but not greasy.

On the base, the ingredients and directions to use the product are clearly mentioned.



Product claim:

NIVEA® MEN FAIRNESS CREME preserves your skin tone thanks to the formula with UV filters and licorice extract. The innovative cream with masculine fresh scent deeply cares for the skin yet it is non-sticky and absorbs quickly.


Water, Glycerin, Isopropyl Palmitate,Cetearyl Alcohol,Mineral Oil, Alcohol Denat., C12-15 Alkyl Benzoate,Butyl Methoxydibenzoylmethane,Distarch Phosphate,Stearic Acid, Petrolatum, Cetyl Alcohol, Glyceryl Stearate, Hydrogenated Coco-Glycerides, Stearyl Alcohol, Dimethicone, Sodium Acrylates/C10-30 Alkyl Acrylate, Limonene, Linalool, Trisodium EDTA,Phenoxyethanol, Tocopheryl Acetate, Fragrance, Sodium Carbomer, Sodium Hydroxide, Coumarin,Octocrylene,Alpha-Isomethyl Ionone,Parfum.

Directions to apply:

Apply on face, body, hands, anywhere your skin needs it.


19 AED/ Approx 280 INR for 75 ml

Buy Nivea fairness creme for fairness for men here


1 year from the date of manufacturing.



  1. It feels good on the skin ,provides hydration and relieves from super dryness.
  2. It is one of the few products that are designed for men.
  3. It has UV protection
  4. The light formula is non-greasy, non-sticky and absorbs quickly.
  5. It is a multi-purpose moisturizing creme for face, body and hands.
  6. It has got a light masculine smell.
  7. It is dermatologically tested.


  1. Doesn’t provide fairness as advertised.
  2. Doesn’t work on dark spots or uneven skin.


Well a product that claims to give a fairer looking skin should not be put under this category. But if we overlook this and see all other qualities, it seems to be a nice product which is good for men who are looking for a daily multipurpose moisturizer with a nice smell. Don’t buy it if you expect fairness out of it.

P.S. Embrace your natural skin, its your identity.

I hope this review was helpful.

I’ll see you soon!


Buy Nivea men fairness cream here 


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